Social platform Pinterest is introducing new shopping tools for brands, as it continues to position itself as an advertising alternative to Facebook, Instagram and YouTube. [Read More...]
Louis Vuitton partners with esports tournament, hinting at gaming’s luxury potential
French fashion house Louis Vuitton is embarking on a multichannel partnership with game developer Riot Games, as luxury brands begin to take note of the vast opportunity within the esports industry. [Read More...]
Luxury shoppers looking to feel valued, find value this holiday season
Economic uncertainty will persist into the holiday shopping season, making consumers more cautious and thoughtful about their gift purchases. [Read More...]
“Faux omnichannel” shopping still persistent among retailers: BRP
As consumers see less separation between in-store and online retail, luxury brands and retailers are expected to offer more consistent experiences across channels. [Read More...]
Valentino adds an edge to romantic fragrance film
Fashion label Valentino is giving Italian romance a modern update in a film for its latest fragrance collection for women and men. [Read More...]
Optimism falls among US fashion brands as costs climb
Fashion executives are feeling less optimistic about their industry, as the extended trade war and economic uncertainties continue to impact the sector. [Read More...]
“No deal” EU exit risk rises as Brexit architect named new prime minister
The United Kingdom is turning to a new political head to help guide Parliament through Brexit, after Conservative party members elected Boris Johnson as their new leader and future prime minister. [Read More...]
Hugo Boss challenges men to rethink suits
German fashion brand Hugo Boss is emphasizing the wearability of its classic suits with the help of an athletic group of influencers. [Read More...]
Luxury labels take pop-ups on summer vacation
As affluents spend their summers in the world’s most desirable resort towns, brands including Burberry and Gucci are bringing luxury to them through seasonal pop-ups. [Read More...]
Resale, responsible design shaping sustainable fashion’s future
NEW YORK – A growing number of fashion companies are tackling sustainability issues head-on, as the industry continues to battle a reputation for being environmentally harmful. [Read More...]
What can luxury brands learn from DTC disruptors?
NEW YORK – As direct-to-consumer brands find success through honesty and consumer empowerment, more established companies can leverage similar strategies as they work to reach a new generation of affluents. [Read More...]
Loyalty programs should prioritize customer, not sales
NEW YORK – With the boom in luxury ecommerce and high-end direct-to-consumer brands encouraging more shoppers to experiment, retailers have a chance to rework their loyalty programs into more engaging experiences. [Read More...]
Luxury brands lower prices as China tries to stimulate economy
With cuts in China’s value-added tax now in effect, luxury brands are reportedly responding by lowering their prices as the government hopes to reinvigorate the world’s second-largest economy. [Read More...]
Luxury fitness leader looks to disrupt hotel industry
As the wellness industry continues to disrupt the hospitality business, luxury fitness company Equinox is debuting its own hotel brand. [Read More...]
Asian millionaires looking to spend on travel, hard luxury goods
As the population of high-net-worth individuals in Asia continues to climb, these affluents are changing their perspective on luxury consumption. [Read More...]
Instagram expands ad options for brands and influencers
Social media network Instagram is expanding brands’ advertising toolkits with an upcoming option that will allow companies to promote posts by celebrities and influencers. [Read More...]
Demand for secondhand Chanel rises after designer’s death
Following last week’s unexpected passing of Chanel creative director Karl Lagerfeld, interest and demand for the French fashion label has grown. [Read More...]
Changing consumers pushing luxury brands to innovate
The luxury business is not immune to disruptions, as emerging affluent consumers continue to embrace technology, social media and sustainability at rapid rates. [Read More...]
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